Branding & Logos

When designing the logo for Courtyard Apartments, Regency Property Management wanted a logo that reflected the simplistic, cozy, and convenient nature of Courtyard Apartments. To do that, we brought emphasis to the letter “C” as the focal point of the logo a double play to the words that describe the experience of living at that property.

When selecting the color palette, we decided upon a blue that hinted at the location on the Isthmus in between Lake Wingra and Lake Monona with complementary slated colors.